Under Amour Unveils New Steph Curry Jamie Foxx Campaign in NYC Last Night

I was in attendance last night as Under Armour unveiled their newest sneaker the “Curry One” last night in NYC. The shoe is the first in a signature line for number one all star vote-getter Steph Curry. The New Campaign “The Book Of Will” debuts this weekend during the NBA All Star game but Ive’ got a sneak peak for you right now.

New Balance Is Ready To Bring In The New Year

As the Holidays are currently consuming us all and 2015 is just about here, New Balance is letting us know they are fully ready to embrace the New Year with a complete lineup of shoes releasing in January. The team over at New Balance sent out some looks at what is in store and I have to say there are definitely some prospects for me on the list as well as all different types of styles for sneakerheads everywhere.

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I’m finding myself really feeling the WEEKENDER BAG COLLECTION because I absolutely love New Balances higher end styles when they incorporate premium materials. Also turning my head in the batch of previews are the WOMEN’S ELITE EDITION TOMBOY COLLECTION. I have to say I’m a little jealous of the ladies this time around as these Elite Edition 580’s look fantastic and I may have to just cop a larger size of the Black and Grey’s for me despite them being a women’s shoe.

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So which of the collection are you really feeling? Check out all of the shoes in the gallery below and let me know what your thinking of picking up when these hit stores this January.

A Look At Russell Westbrook Judging Project Subway 2014

Earlier today in NYC as part of this year’s New York Fashion Week, Subway had its second annual PROJECT SUBWAY which showcases designers and unique creations based on ingredients from the chains sandwiches. NBA superstar and fashion icon Russell Westbrook was in attendance as a judge and the entire event celebrated the love of fashion in all aspects. You can check out several pics below.